Pitsa Box Cafe Pty Ltd
| Business Location: | Township |
| Province | Free State |
| Branch: | Lejweleputswa |
| Business Start Date: | |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
Hospitality – Restaurant and Catering Services
Challenges/Needs:
The business faced several operational and management gaps which needed urgent support:
• Limited financial management and planning skills
• Lack of marketing and weak brand visibility
• Poor customer reach and low client numbers
• Business not profitable enough to sustain growth
• Unskilled staff for the food service environment
• Lack of required compliance such as Certificate of Acceptability
• Inadequate operational equipment
• Difficulty accessing funding
Intervention Insights and Results
Intervention Details:
Upon engagement, SEDFA Business Advisor Mr Khauhelo Maruping conducted a full business diagnosis to understand the root causes affecting performance.
The following support interventions were implemented:
• Continuous business advisory and coaching support
• Branding and signage support through a formal project completed in September 2025
• Training support through Food Safety (HACCP) online training
• Guidance on compliance leading to obtaining Certificate of Acceptability from Lejweleputswa District Municipality
• Ongoing support to improve operations, administration and staff capability
The following support interventions were implemented:
• Continuous business advisory and coaching support
• Branding and signage support through a formal project completed in September 2025
• Training support through Food Safety (HACCP) online training
• Guidance on compliance leading to obtaining Certificate of Acceptability from Lejweleputswa District Municipality
• Ongoing support to improve operations, administration and staff capability
Outcome Details:
The support received resulted in visible improvements in both financial performance and business operations.
• Turnover increased by 13.72% (from R42,830.70 to R48,710.00) and net profit increased by 41.3% (from R2,923.39 to R4,231.00), showing improved business performance after branding support.
• Brand visibility improved through signage and branding, leading to increased customer traffic.
• The business attracted more clients and accessed new market opportunities.
• Staff skills and operational efficiency improved after attending Food Safety (HACCP) training.
• One new job was created, and four existing jobs were sustained.
• The business successfully obtained its Certificate of Acceptability, strengthening its compliance status and improving customer trust.
• Turnover increased by 13.72% (from R42,830.70 to R48,710.00) and net profit increased by 41.3% (from R2,923.39 to R4,231.00), showing improved business performance after branding support.
• Brand visibility improved through signage and branding, leading to increased customer traffic.
• The business attracted more clients and accessed new market opportunities.
• Staff skills and operational efficiency improved after attending Food Safety (HACCP) training.
• One new job was created, and four existing jobs were sustained.
• The business successfully obtained its Certificate of Acceptability, strengthening its compliance status and improving customer trust.
Client Feedback
Client Comments:
“Since receiving support from SEDFA, especially with branding and business guidance, my business has become more visible and attracts more customers. I have also improved how I manage the business and trained my staff on food safety. This support helped me grow my profit and even create one more job. I am thankful for the continuous support as it has helped stabilise and grow my business.”
